Public policy in the pandemic from the solidarity economy: short marketing circuits-c.c.c. in Colombia (2020-2021)

Abstract

The general objective of the article is to characterize the strategy called Short Marketing Circuits (C.C.C.) in the Colombian territory and territorialities, as a public policy approach to counteract the effects of the pandemic in the period 2020-2021, by strengthening Family and Community Peasant Agriculture from the solidarity economy. The methodology is qualitative. Firstly, a documentary review is carried out using matrices to identify asymmetries and symmetries between the authors. Secondly, it is complemented by information on the phases of promotion and strengthening of the Solidarity Peasant Markets (C.M.S.) and Local Public Purchases (L.P.P.) promoted by the Special Administrative Unit of Solidarity Organizations (UEOS), the governing body of the solidarity economy in the Colombian State. The main conclusion is that the Short Marketing Circuits are a viable alternative for the inclusion and empowerment of Family Farming in different markets, by virtue of the fact that it promotes associated, sustainable, own and fair production. Its different sales modalities contribute to the promotion of access for solidarity organizations. In particular, the M.S. and the C.P.L. have been public policy of the Colombian State, which from the solidarity economy has helped to face the adverse effects of the pandemic.